My m!lkshake frees all the cows from the yard!
The joint campaign by PETA, Gut Aiderbichl and Blue Farm
Animal welfare plays an important role for many when consuming plant-based drinks. Of course, it's no different on our farm. On the occasion of our PETA Vegan Food Awards 2022, we are using our joint outreach to give as many cows as possible a wonderful home on the farms of Gut Aiderbichl.
Farm Facts about the campaign
Cow sponsorship at Gut Aiderbichl
For every 100 Oat Base Bio products sold, Blue Farm has adopted a cow for one year on the farms of Gut Aiderbichl, thanks to your help.
Three strong partners united
Together with PETA and Gut Aiderbichl, we want to use our reach to give as many cows as possible a sheltered home and a dignified life.
Every sip counts
Together with you, PETA and Gut Aiderbichl, we have managed to conclude 25 cow sponsorships by the end of November 2022.

What actually is a home farm?

PETA Vegan Food Award 2022

More about the cooperation
Campaign FAQ
Why is the promotion only valid for Oat Base Bio?
Since we launched the campaign on the occasion of our PETA Vegan Food Award, the winning product - Oat Base Bio - will be the focus of the campaign.
How much is donated per cow sponsorship?
The contribution for a one-year cow sponsorship at Gut Aiderbichl is € 120. Blue Farm donates €1.20 per Oat Base Bio sold, so we have to sell a total of 100 products to enter into a sponsorship.
What does a cow sponsorship at Gut Aiderbichl look like?
Gut Aiderbichl not only gives the cows a wonderful home in nature, but also a loving community of animal caretakers who look after the cows according to their individual needs and experiences.
Why is the cow sponsorship limited to one year?
True to our credo "big things start small", we are starting with this campaign and want to support the sponsorships initially for one year. However, our goal is to work together with Gut Aiderbichl in the long term.
What happens after the one-year cow sponsorship?
Don't worry: Cows have found a forever home at Gut Aiderbichl and are allowed to stay there for the rest of their lives. However, like most home farms, the estate relies on donations. This enables them to give even more animals a free, dignified life.
